How to design best in-class field execution support for the world’s #1 consumer healthcare organization and ensure key brands like Advil, Centrum and Sensodyne are winning the battle at shelf and consumer choice at key retailers in Canada.
Designing and deploying experienced and highly trained teams across Canada to maximize growth, in store conditions, product awareness, POG updates and innovation introduction thus ensuring Haleon brands are the number 1 choice for Canadian Consumers.
In Quebec, deploying a dedicated sales team for drug channel key retailers where focus is on pre-pack and permanent secondary display sell in and support.
Over $10 Million dollars of sales positively impacted through retail corrections and sales to retailers.
Boxes to shelves to target
Boxes to display to target
QC pre-pack sales to target
QC display sales to target